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Amazon Echo · amazon.com

Amazon Echo

Named in 29 of 72 answers across 2 markets.

Strongest market

multi-room audio systems

64% · 3rd of 27 brands

Top of its field

1 market

in the best 10% of the brands measured there

Which assistant names it more

Anthropic

15 answers to OpenAI's 14

Its footprint

every market, most named first

Market NamedPlacing
multi-room audio systems 64% 3rd of 27
home theater speakers 17% 17th of 54

Rivals

named in the same answers as Amazon Echo, out of the 40 that named it — each opens its own page

Rates are not comparable across markets — each market asks its own questions, so a brand can honestly lead one and trail another. Within a market, every brand is counted from the same answers.