Markets › home improvement stores 32 brands› harborfreight.com
How often is it named?
5/36
11 equal of 32 brands, across 6 questions about home improvement stores.
How is it described?
Not measured yet — nothing has asked about Harbor Freight by name.
Its 5 mentions come from neutral questions, which show how often it comes up but not how it is characterised.
4 brands in this market were named in none of the 36 answers: AJ Madison, BJ's, Best Buy, Home Hardware.
In this market the assistants mostly name the biggest sites: prominence and mentions move together closely.
↑how often assistants name it →how much traffic its website gets
Across is web prominence — the brand's domain in the Tranco ranking of the world's most-visited sites, on a logarithmic scale, so each step is roughly ten times more prominent. Up is how many of the 36 answers named it.
Every brand with a ranked domain is plotted, including the 1 whose domain is an imperfect stand-in — shared with sibling products, a subdomain, or registered abroad, drawn hollow — because a domain carrying a whole company still plausibly helps that company's products get named.
Rank correlation +0.63 across 14 brands — a description of this picture, not a claim about the market as a whole.
By question
| Question | Answers | Named it |
|---|---|---|
| Which stores have the best return policy on tools? | 4/6 | |
| What are some good stores for outdoor and garden supplies? | 1/6 | |
| What are the best home improvement stores? | 0/6 | |
| Which stores offer the best customer service for DIY projects? | 0/6 | |
| What are the best places to buy building supplies in bulk? | 0/6 | |
| Where can I find a wide selection of flooring options? | 0/6 |
The two assistants
| Assistant | Named it |
|---|---|
| anthropic | 1/18 (6%) |
| openai | 4/18 (22%) |
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Method
market home improvement stores
brands compared 32
answers 36
web prominence Tranco #5,699
Harbor Freight is counted by the same matcher as every other brand here, against the same list of names, from the same answers. It gets no extra aliases and no special handling.
Web search was off, so this measures what the models already know rather than what they would retrieve today. A difference smaller than about 12 points is not meaningful.
How the table is ordered. By how many of the 36 answers named each brand. Brands on the same count share a rank and are shown in the order the assistants tended to list them. A brand counts once per answer, however many times it is named in it.
How close is close. Two brands share a rank only when their counts are identical. Beyond that, a gap smaller than about four answers is inside what this measurement moves between runs — so read near-neighbours as close rather than settled, which is why every row keeps its interval.