Markets › ui design software 25 brands› figma.com
How often is it named?
6/36
13 equal of 25 brands, across 6 questions about ui design software.
How is it described?
Recommended
2 of the 2 answers that named FigJam directly recommended it.
2 of 6 direct answers were read closely; the rest were matched by name only, which catches a mention but not a judgement.
Also named in 3 other markets.
3 brands in this market were named in none of the 36 answers: Adobe Illustrator, Google Docs, Lunacy.
Bigger sites do tend to get named more here, but the relationship is loose enough that size is far from the whole story.
↑how often assistants name it →how much traffic its website gets
Across is web prominence — the brand's domain in the Tranco ranking of the world's most-visited sites, on a logarithmic scale, so each step is roughly ten times more prominent. Up is how many of the 36 answers named it.
Every brand with a ranked domain is plotted, including the 5 whose domain is an imperfect stand-in — shared with sibling products, a subdomain, or registered abroad, drawn hollow — because a domain carrying a whole company still plausibly helps that company's products get named. Not plotted, having no ranked domain: Affinity Designer.
Rank correlation +0.45 across 16 brands — a description of this picture, not a claim about the market as a whole.
By question
| Question | Answers | Named it |
|---|---|---|
| What tools let teams collaborate on designs in real time? | 4/6 | |
| What are good options for wireframing before high fidelity design? | 2/6 | |
| What is the best UI design software right now? | 0/6 | |
| Which UI design tools are easiest for beginners to learn? | 0/6 | |
| Which design apps work best for building clickable prototypes? | 0/6 | |
| What software works best for handing off designs to developers? | 0/6 |
Where it lands when answers rank brands
median position 2 of about 8
in the top three 67% of ranked answers
from 6 ranked answers
95% interval 8–32%
on its own count
The two assistants
| Assistant | Named it |
|---|---|
| anthropic | 1/18 (6%) |
| openai | 5/18 (28%) |
Also named in
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Method
market ui design software
brands compared 25
answers 36
web prominence Tranco #868
owned by Figma
FigJam is counted by the same matcher as every other brand here, against the same list of names, from the same answers. It gets no extra aliases and no special handling.
Web search was off, so this measures what the models already know rather than what they would retrieve today. A difference smaller than about 12 points is not meaningful.
How the table is ordered. By how many of the 36 answers named each brand. Brands on the same count share a rank and are shown in the order the assistants tended to list them. A brand counts once per answer, however many times it is named in it.
How close is close. Two brands share a rank only when their counts are identical. Beyond that, a gap smaller than about four answers is inside what this measurement moves between runs — so read near-neighbours as close rather than settled, which is why every row keeps its interval.