Markets › retail banking services 29 brands › discover.com
How often is it named?
22/36
6 of 29 brands, across 6 questions about retail banking services.
How is it described?
Not measured yet — nothing has asked about Discover by name.
Its 22 mentions come from neutral questions, which show how often it comes up but not how it is characterised.
3 brands in this market were named in none of the 36 answers: Allpoint, CO-OP, PenFed Credit Union.
Bigger sites do tend to get named more here, but the relationship is loose enough that size is far from the whole story.
↑how often assistants name it →how much traffic its website gets
Across is web prominence — the brand's domain in the Tranco ranking of the world's most-visited sites, on a logarithmic scale, so each step is roughly ten times more prominent. Up is how many of the 36 answers named it.
Every brand with a ranked domain is plotted, including a domain carrying a whole company still plausibly helps that company's products get named.
Rank correlation +0.48 across 16 brands — a description of this picture, not a claim about the market as a whole.
By question
| Question | Answers | Named it |
|---|---|---|
| What banks offer the best overdraft protection options? | 6/6 | |
| Which banks are easiest to open an account online? | 5/6 | |
| What are the best banks to open an account with? | 4/6 | |
| Which banks have the best mobile banking apps? | 4/6 | |
| What banks offer the best credit card rewards programs? | 3/6 | |
| Which banks have the most convenient branch locations? | 0/6 |
Where it lands when answers rank brands
median position 5 of about 8
in the top three 21% of ranked answers
from 19 ranked answers
95% interval 45–75%
on its own count
The two assistants
| Assistant | Named it |
|---|---|
| anthropic | 8/18 (44%) |
| openai | 14/18 (78%) |
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Method
market retail banking services
brands compared 29
answers 36
web prominence Tranco #11,979
Discover is counted by the same matcher as every other brand here, against the same list of names, from the same answers. It gets no extra aliases and no special handling.
Web search was off, so this measures what the models already know rather than what they would retrieve today. A difference smaller than about 12 points is not meaningful.
How the table is ordered. By how many of the 36 answers named each brand. Brands on the same count share a rank and are shown in the order the assistants tended to list them. A brand counts once per answer, however many times it is named in it.
How close is close. Two brands share a rank only when their counts are identical. Beyond that, a gap smaller than about four answers is inside what this measurement moves between runs — so read near-neighbours as close rather than settled, which is why every row keeps its interval.